Back in 2009, I read Malcolm Gladwell’s book, The Tipping Point. It was brilliant to me and created a soul searching moment in me; causing me to think about how someone could affect some else’s tipping point without fully being aware of it. Now that I look back at it, we all have a chance to create our own tipping point.
Right now there is a huge amount of stuff going on behind the scenes for my company. In the last 5 1/2 years, I have been creating my own tipping point for my business by doing these things.
Consistency
Are there days I want to sleep in all day and not do a thing? Yes, of course there sure are. Do I get to do that nope I sure don’t. Even when I was out with pneumonia I was working my butt off designing in my sketch pad. Every time I put something out I want to be proud to put my name on it. Never wanting to put out a mediocre article. Someone once told me that these articles were super lengthy and I should try 300 words or less. Here is my thing I never want to short change everyone. In every post I want to give my all. Be consistent with your efforts daily.
Hard work
Hard work is not about the amount of hours I don’t sleep. It will never be about that. Hard work equals the sum of my efforts day in and day out; to make sure I am focused on my craft. I have a degree in Public Relations, which has really come in handy in regards to the marketing and branding of my business. However, the skills I have learned in the last couple years are the reason why I am willing to spend hours learning code, WordPress, Squarespace, Photoshop, Illustrator, Dream weaver, and much more. Putting in my 10,000 hours as Malcolm Gladwell talks about. If I want to be an expert and help millions I need to put the hours in.
Audacity To Be Great
So many people are afraid to be great. They are scared of their own success and what it might actually look like, that they make things impossible to achieve. I dream up the biggest dreams, knowing that I will have to grow into them. This is one of my favorite bible verses:
I will make you into a great nation. I will bless you and make you famous, and you will be a blessing to others. Genesis 12:2
I know this scripture like the back of my hand. It has guided me in life because it was a promise made before I was even thought of. We were all called to be great nothing short of it. I claim being on the cover of Forbes. They don’t just give out those covers. I talk about helping millions of women. Those are BHAGs that make me stretch beyond my comfort zone. You have to be bold if you want to change your life.
Your Audience
All the points above add up to this one point; the audience who is watching you. You never know who’s radar you’re on, who’s watching you, supporting you, or whose missing puzzle piece you might be in someone else’s equation. In the last couple of months, opportunities have chased me down because of my audience. They see you doing all that work. They want to uplift you. Being a timid mouse who’s lazy will not give you a tipping point that changes your life. It will leave you on mediocre lane. If you’re not sharing with your audience start today.
I know plenty of people who should be further than they are right now in this moment. They are missing a puzzle piece from their tipping point and don’t even realize it. Creating your tipping point means putting in the work.
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