Selecting the right social media profiles for your small business can be extremely confusing & overwhelming especially since there are over 300 social networks. The most popular platforms are; Facebook, Twitter, Instagram, Snapchat, YouTube, Tumblr, Google+ & Pinterest just to name a few of them.
- Establish a posting schedule you can keep
- Determine what your brand aesthetic is.
- Know how you will communicate to your audience.
- Know what you want to achieve by being on each platform.