I am a social media snooper, there I said it. When people follow me on social media, I click their profiles to see if I want to follow them. On Instagram, it is mainly women business owners (or future business…
I am a social media snooper, there I said it. When people follow me on social media, I click their profiles to see if I want to follow them. On Instagram, it is mainly women business owners (or future business…
Launching a business is all fun and games until you’re not receiving orders and wondering what’s wrong. For every client I work with, my main goal of the launch is two parts: a community supporting their efforts and landing sales…
You have not because you ask not. It’s that simple. I’ve spoken numerous times about why people don’t land sales on the first day. The two primary reasons are that they didn’t utilize a landing page for prelaunch, and they didn’t build…
A couple of years ago, I use to ask clients if they were ready for the “Oprah Effect” almost everyone wishes to be on her yearly must-have list, but few people are ready for that. Preparing your business to go…
First and foremost, I have launched several consulting products and written over 35+ ebooks, but launching an online program, has taught me that it is not for the faint of heart and should not be rushed. As I strived to…
By nature, I am a very analytical person and want to make sure those around me are the same, especially when it comes t their business. As the influx of business owners has grown in the US, I have noticed…
Email marketing is something I personally feel is not discussed enough on how it can elevate your business with minimal work on your part. When I state the minimal work aspect, it refers to creating funnels, workflows, segmentation, and the…
When I mention to people that I am a business consultant and strategist, then tend to tell me the million and one ideas they have. Then say how they are struggling with which one to start because all of them…
One of the recurring questions in Buy Tasha Coffee has been how can I build buzz for my business without a current product to sale. I am a huge advocate of building your company brand 90 days + ahead of…
In the past couple of weeks, in various articles such as, “Utilizing Landing Pages To Grow Your Audience“, I mentioned the importance of using email marketing to grow your business. Before you can start sending those daily, weekly, or monthly…
In Utilizing A Landing Page To Grow Your Audience, I let you know that launching a company website without properly notifying anyone is a no, no. So is selling your products with no audience. My favorite thing to say is “nobody…
In June, Imperfect Concepts’ Facebook fan page’s reach grew by 1028% in 30 days. I have been debating since January about deleting our Facebook fan page and Google + page; they weren’t giving a return on investment. I decided to…