In the last couple months, I have been talking to people about their companies outreach plan. You know the engagement plan you have to reach your target audience. Most small businesses rely on social media or blogging to connect with…
In the last couple months, I have been talking to people about their companies outreach plan. You know the engagement plan you have to reach your target audience. Most small businesses rely on social media or blogging to connect with…
In all honesty, running a business is extremely hard on its own. This is why I am focused on maintaining the clients I have and hosting workshops. I don’t want to add more work to my plate than needs be.…
Trust me; when I say I know you want to grow your email marketing list, but do not want to go about the sleazy way that makes you feel uncomfortable. One thing I love about my small business is how…
Funny a couple years ago, I was not the greatest at utilizing email marketing to grow my brand awareness. At the infancy stage of my business I couldn’t figure out how to properly utilizing it for my business and simple…
There is a plethora of questions I receive on a given day. One of the most common questions deal with social media, email marketing and podcast which one is best for you as small business owners. This is a great…
Most of you cringe at the thought of your funnel drying up with social media, but this is the truth. Friendester & Myspace were two huge platforms that died. I would even link Daily Candy (newsletter) into the mix as…
Earlier this month I helped you create templates for your email marketing campaigns in Mailchimp. If you have not read that article check it out, it will help you with this piece. Email marketing is huge no matter the size…
Open Rate, Click Through Rate, and Segmentation might all run through your mind when it comes to email marketing. What also might be running through your mind is, how you can establish better email marketing that produces results for your…
It can definitely feel overwhelming when creating content for your business, especially if, you’re writing blogs, posting on social media, making product descriptions, and sending emails, on top of, weekly or bi-weekly email marketing. However, content is king and his queen is…
If you are not doing email marketing for your small business you are missing out on a big part of your targeted audience. We have discussed several key points on the subject matter: Email Marketing For Your Small Business, Guidelines…
We have discussed newsletters several times on the site ranging from guidelines to subscription and the basics of email marketing for small business. However, I wanted to narrow it down a little further for the service based companies who need strategies to…
Are you surprised at the number of subscription email marketing newsletters in your inbox? You’re probably not because as we discussed last month, email marketing is a really great tool for your small business. I advise you to start doing…